Join us as we kick off B2B eCommerce World with casual drinks, great company, and a stunning sunset over Camelback Mountain. This relaxed networking session is your chance to connect with fellow attendees, speakers, and sponsors before the conference officially begins.

Join an exclusive evening celebrating women leading digital transformation in manufacturing and distribution.

The Women in B2B eCommerce Dinner brings together senior leaders, rising stars, and advocates for an inspiring night of connection, conversation, and community. Held the evening before the main conference, this gathering offers a relaxed setting to share stories, discuss challenges, and spotlight the progress, and potential of women shaping the future of B2B commerce.

Pre-registration required. Limited seats available.

Kick off your day with check-in, coffee, and early connections. Registration is your first step into a day packed with strategy, insights, and community. Grab your badge and get ready to dive into B2B eCommerce with leaders from across the region.

Join Brett Sinclair, Founder and Director of the B2B eCommerce Association, and Jason Greenwood your conference MC, as they officially open B2B Commerce World Americas 2026. Together, they’ll set the tone for two days of strategy, insight, and industry connection at the region’s leading B2B eCommerce conference.

Most digital maturity assessments are built by people who want to sell you software. That’s not criticism — it’s just incentive. The gaps they highlight tend to point toward the tools they offer.

But in most B2B organizations, technology isn’t the constraint.

The real blockers are foundational: product data, customer segmentation, internal alignment, and channel strategy. You can invest in a new platform and still not move the business forward.

The B2BEA Digital Maturity Assessment takes a different approach. It gives you a clear view of where you are today — and what actually needs attention first.

In this session, a practitioner from a leading manufacturer/distributor will walk through their current digital maturity state, how they assess it, and how that translates into real priorities and next steps.

Grab a coffee, catch your breath, and connect with peers on the exhibition floor. With leading B2B commerce and digital transformation providers nearby, it’s a great chance to discover new ideas and solutions at your own pace.

This isn’t your typical panel or surface-level keynote. These two-hour masterclasses are designed to help you roll up your sleeves and dig into the biggest challenges (and opportunities) facing manufacturers and distributors in B2B eCommerce.

Each session is led by an industry expert who’s been in the trenches, not just talking about the work, but doing it. You’ll walk away with frameworks, practical tools, and hard-won lessons you can take back to your team on Monday morning.

Take a break, grab a bite, and connect with peers right in the heart of the B2B Commerce World Expo. Surrounded by the latest in commerce tech and digital solutions, this is your chance to refuel, explore, and spark new conversations all in one place.

We’re closing out Day 1 with a session designed for real-time insight, not polished presentations. This unscripted Q&A invites attendees to engage directly with a panel of seasoned B2B eCommerce operators who’ve faced the tough questions and have the scars (and wins) to prove it.

Refuel and recharge with coffee, snacks, and conversation. This is your chance to connect with peers, reflect on the day’s insights, and explore the expo floor before sessions resume.

Grab a drink and join us for 90 minutes of structured networking and open exploration at B2B Ecommerce World. Networking drinks will be available throughout the session.

Participants in the B2BEA Hosted Meeting Programme will use this time for their scheduled one-to-one meetings with technology and solution providers. Between meetings, refill your glass, explore the exhibition hall, and connect with fellow practitioners.

Not in the meeting programme? Head to the exhibition floor, and take the time to meet tech and solution providers, see live demos, and have genuine conversations about the tools and platforms shaping the future of B2B ecommerce — all at your own pace.

Unwind and connect as we wrap up Day 1. Join us for drinks to share takeaways and spark new conversations, with peers from across the region. It’s the perfect warm-up before the Poolside Dinner kick off later that evening.

We’re back! Join us as we kick off Day 2 with a quick reset and a look at what’s ahead. From headline sessions to hands-on roundtables, today is all about action, insights, and next steps.

Step into one of the most anticipated data-led sessions at B2B eCommerce World. This session reveals the current state of careers across B2B eCommerce, grounded in fresh industry data from manufacturers and distributors across the region.

From salary benchmarks and role evolution to hiring trends and team structures, this report gives a clear view of how the B2B commerce workforce is shifting. You’ll hear where demand is rising, which skills are gaining traction, and how leading organisations are structuring their digital teams.

Built for leaders hiring, scaling, or planning their next move, this session equips you with the insights needed to stay competitive in a market where talent is becoming a defining factor in eCommerce success.

Unlike other B2B eCommerce events, we’ve split the breakout experience into dedicated manufacturer and distributor tracks based on your feedback and real-world needs.

Grab a coffee, catch your breath, and connect with peers on the exhibition floor. With leading B2B commerce and digital transformation providers nearby, it’s a great chance to discover new ideas and solutions at your own pace.

Take a break, grab a bite, and connect with peers right in the heart of the B2B Commerce World Expo. Surrounded by the latest in commerce tech and digital solutions, this is your chance to refuel, explore, and spark new conversations all in one place.

Join a variety of active networking sessions to relax and network before the Awards night.

Want to get more out of B2B eCommerce World?

Led by the B2BEA Coaches, Join our Topic Tables for focused discussions on the challenges and opportunities you care about most. These informal gatherings are your chance to connect with others who share your specific interests, swap insights, and collectively brainstorm solutions. Whether you’re wrestling with a particular tech integration, optimizing your content strategy, or exploring new market entries, find your table and dive into a truly relevant conversation.

Choose From:

• Digital Maturity in B2B: Where Are You Really?
• Customer-Centricity & Change Management: Elevating the Moments That Matter
• AI in B2B: From Hype to Practical Use Cases
• Build or Buy: Strategy for B2B Tech Stack Development
• Channel Dynamics: Manufacturer & Distributor Strategies in the Digital Age
• Digital Leadership & Organizational Alignment: Getting the Execs Onboard
• Beyond the Portal: Redefining B2B Commerce for the Real-Time Buyer

Join us in the reception area for pre-awards drinks as we gather to celebrate the standout teams and leaders in B2B commerce. Mingle, raise a glass, and get ready for a night of recognition and inspiration at the B2B Commerce Industry Awards.

The B2B eCommerce Industry Awards shine a spotlight on the companies, teams, and individuals driving real impact in digital commerce across the Americas region. From customer experience to platform innovation, internal adoption to commercial outcomes, these awards celebrate the leaders who are raising the bar in B2B. Join us for a night of recognition, storytelling, and celebration as we honor the bold work happening across manufacturing, distribution, and the broader digital ecosystem. Whether you’re taking home a trophy or toasting your peers, this is the moment we come together as a community to celebrate what’s possible.